By: Tamra Thetford
What is impact investing anyways? Impact investors are seemingly a new hybrid between philanthropy and venture capital, those actively seeking investment opportunities in varying social sectors. As the NY Times aptly put it—impact investing is like “a private equity fund for social change.” And we’ve already seen some of this activity in the international microfinance realm.
How to get some of these dollars into the US microenterprise industry? D-A-T-A. Yes, data is what any investor looks at to evaluate where to put their investment dollars. The issue that FIELD and other organizations have begun to tackle is getting transparent and standardized data out there for new investors to gain awareness of the field. That’s one reason we’re close to launching microTracker.org, a new site that will allow both practitioners and potential investors/donors to use data to their advantage—for practitioners, to help them compare their performance to others in the field, and hopefully demonstrate their distinguishing characteristics, and for investors to understand the diversity of the field, locate opportunities, and understand the ROI of investment in the industry. Again, we’re building off the international experience (yet adding our own US twist). Sites like the MIX (Microfinance Information Exchange) have helped move many institutions to support data transparency and as a result attracted much more investment in microfinance internationally. So has GIIN (…), with whom we’ve cooperated to increase consistency of data measurement across the international and domestic fields.
We’ve made the case in several publications that as U.S. organizations seek to take the next leap in their development, they have been challenged to access the substantial capital investment they need. To capture the funds for that leap, we need to demonstrate to more funders and investors that there are opportunities worthy of consideration. And this will require sharing more data, and ensuring that we are on the same page in terms of the data we report. We hope that microTracker.org becomes the vehicle to help programs do just that.



